EP60018: Innovation Management
| EP60018 | |||||||||||||||||||||||||||
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| Course name | Innovation Management | ||||||||||||||||||||||||||
| Offered by | Rajendra Mishra School of Engineering Entrepreneurship | ||||||||||||||||||||||||||
| Credits | 3 | ||||||||||||||||||||||||||
| L-T-P | 3-0-0 | ||||||||||||||||||||||||||
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| Semester | Spring | ||||||||||||||||||||||||||
Syllabus
Syllabus mentioned in ERP
Objective and ContentObjectives:• To combine flashes of brilliance with strategic insight, inspired leadership, suitable funding, adept marketing in the right business model• How to pursue the right ideas at the right speed on the right scale• Role of Innovation during venture growth• Guide to the effective management of ideas and knowledge for leaders of organizations• How to identify the winners throughout the innovation chainContent• Innovation and Creation – definitions, differences and why distinguish?• The Thinking Spaces – ABC Principle – E Zone• Types of Innovation –• Product, Process, Marketing, Organizational, Social• Open, Close• Incremental, Radical, Strategic• Sustaining, Disruptive• Innovation through the growth cycle• Innovation in a knowledge based economy• The technology challenge• The whole company approach to innovation• Sources of Innovation Impulses – Internal and Externel• Druckers 7 Sources of Innovation Impulses – Case Studies• Assessment of company innovation potential• Innovation Tools• General Innovation Tools• Product Innovation Tools• Managerial Innovation Tools• Process Innovation Tools9. Evaluation: Quizzes, Mid Semester Examination, and End Semester Examination